Interesting Media Facts | Radio

Interesting Media Facts | Radio

• Indian Broadcasting Service, the precursor of All India Radio commenced its operations under the Department of Industries and Labour in 1930. It was named All India Radio (AIR) on June 8 1936. In 1937 AIR came under the Department of Communications and four years later came under the Department of Information and Broadcasting.

• In the 1950s, Minister for Information and Broadcasting Dr. B.V. Keskar, put a ban on broadcast of Hindi film songs on AIR. As a result Radio Ceylon with its programmes centred round popular Hindi songs became immensely popular. It took AIR seven years to launch Vividh Bharti, the entertainment channel to counter Radio Ceylon.